gorgeous fashion

Unhappy with the state of blue jeans in the world, London prep school chums Marcus Wainwright and Nathan Bogle launched Rag & Bone in 2001. Turning their backs on scuba-diving and modeling, respectively, Wainwright and Bogle were motivated to make “well-tailored, dark-washed denims”. Their quest brought them to Tompkinsville, Kentucky, where they found a small army of unemployed Levi’s factory workers. And the rest, as they say, was history. Their unusual name, Wainwright explained, comes from “the rag and bone man, and old English guy who came ’round the neighborhood when we were kids to collect all the junky iron and rags in exchange for candy…” Mmmmkay.

When plans fell through to have their Spring 2006 collection sewn in New York, Carmen Hawk and Milla Jovovich hopped on a flight to the Ukraine with eight fabric-stuffed suitcases in tow. Two days later Carmen woke up in the hospital with food poisoning. But both former models were quick to point out the importance of “going the extra mile” in their success. The two have been friends for 13 years and launched their label in 2003.